路听听听听听听听听听After a strong four-month debut in Kolkata, Chinese Wok eyes deeper expansion in the East
路听听听听听听听听听Outlets in Kolkata海角直播 key locations: Newtown, Chinar Park, Park Street, and Metropolis Mall.
路听听听听听听听听听Plans to invest in new outlets, regional menu innovations, and local partnerships.
路听听听听听听听听听Aims to scale to 500 locations nationally within three years, reinforcing its leadership in the QSR segment.
Bengaluru, 19 February 2025: Chinese Wok, India海角直播 largest Chinese QSR chain under Lenexis Foodworks, has received a warm welcome in Kolkata over the past few months, reinforcing the city海角直播 deep love for Indo-Chinese flavors. With a strong and growing presence in the market, the brand is now gearing up for sustained expansion in the region. Having successfully established outlets in key locations such as Newtown, Chinar Park, Park Street, and Metropolis Mall, Chinese Wok is committed to strengthening its footprint in Kolkata and beyond, bringing its signature flavours to even more food lovers across East India.
With a strong presence across 220+ locations in 35+ cities, Chinese Wok is aggressively scaling its footprint, targeting a sales run rate of 鈧650 crore by March 2025 and an ambitious 鈧1000 crore by FY26. The expansion into East India is a part of the company海角直播 broader vision to open 100 new restaurants across 20 cities by FY25 and reach 500+ locations within three years, with a strategic focus on Tier 2 and Tier 3 markets. The company plans to open 25+ outlets in this region over the course of the next one year.
鈥淜olkata has been a key market for us, and the response to Chinese Wok over the past few months has reaffirmed our confidence in the city’s immense potential,鈥澛said Aayush Madhusudan Agrawal, Founder and Director of Lenexis Foodworks. 鈥淲ith a strong and growing presence, we are now focused on scaling up in Kolkata and expanding further across East India. Our goal is to build a robust network in the region by opening new outlets, enhancing our supply chain, and creating job opportunities. As we continue our growth journey, we remain committed to delivering high-quality, affordable Indo-Chinese cuisine while strengthening our footprint in one of India海角直播 most dynamic food markets.鈥澛In addition to Chinese Wok, the company also owns leading cloud kitchen brands such as Big Bowl Co. and The Momo Co.
The expansion is expected to generate significant employment opportunities, with each new outlet creating direct and indirect jobs across kitchen operations, customer service, logistics, and supply chain management. Lenexis Foodworks will also collaborate with local vendors and suppliers to ensure authenticity and efficiency in sourcing fresh ingredients, further strengthening its commitment to sustainable growth.
To celebrate its Kolkata debut, Chinese Wok is rolling out exclusive, limited-time offers, including:
路听听听听听听听听听鈧99 SuperBowl Combo 鈥 A no-conditions meal deal featuring Rice or Noodles, paired with Manchurian Gravy and Pepsi.
路听听听听听听听听听Wok Wednesday BOGO 鈥 Buy one, get one free on select dishes.
路听听听听听听听听听Super Sundays 鈥 Flat 鈧149 pricing across the entire menu.
Understanding the city海角直播 unique palate, Chinese Wok will introduce region-specific dishes and immersive digital dining experiences, including an AR-powered ordering widget, a CGI launch animation, and an interactive Instagram game designed to engage food lovers.
With an expanding portfolio that includes Chinese Wok, Big Bowl, and The Momo Co., Lenexis Foodworks continues to set new industry benchmarks in quality, innovation, and customer satisfaction. The company海角直播 East India expansion reflects its commitment to making high-quality, affordable, and flavorful dining experiences accessible to consumers across the country.