With their data-driven approach, AI marketing companies can eliminate guesswork and deliver higher ROI and business growth

While traditional marketing strategies are still relevant, AI (Artificial Intelligence) removes human bias, thereby helping achieve much better results. Moreover, AI can scan data from various sources and identify key patterns and deep insights related to consumer behavior and market dynamics. If you are looking to optimize your marketing efforts, it is recommended that you hire a reputed AI marketing company. Here are some of the best AI marketing companies you can consider.

Pecan.ai – Launched in 2018, Pecan AI focuses on predictive analytics. One of the key products is the pioneering Predictive GenAI. With Pecan.ai, businesses can essentially get an almost accurate view of the future of various business domains. Another benefit of Pecan.ai is that it can be used to accelerate AI implementation across the organization. Pecan.ai is currently offering its services across 15 countries. It has received funding worth $117 million. Key investors include Mindset Ventures, Dell Technology Capital, Insight Partners, Ca Capital VC, GGV Capital and Vintage Investment Partners.

Albert.ai – This autonomous and self-learning AI marketing platform can boost the effectiveness of digital marketing campaigns. It was launched in 2010 and later acquired by Zoomd Technologies in 2022. Albert.ai utilizes a multi-pronged approach, wherein it handles all the tasks, from idea creation to implementation and working as a support system. It can plan, build and optimize marketing campaigns and generate various insights and reports.

Appier – Launched in 2012, Appier uses advanced AI tools to simplify business decision making. Appier is positioned as a software-as-a-service (SaaS) and has been instrumental in democratizing AI. With Appier, businesses can better understand their customers and their preferences and behavior. Appier currently has operations across the USA, Europe and Asia Pacific. It has helped over 1,600 clients in their AI-powered digital marketing initiatives. Key investors include Sequoia Capital, UOB Venture Management, TransLink Capital, JAFCO Asia, Fontaine Capital, MediaTek Ventures, UMC Capital, Pavilion Capital International Pte Ltd, Qualgro, FirstFloor Capital, WI Harper Group and SoftBank Group.

Salesforce Marketing AI – Clients looking for the full range of AI marketing solutions can choose Salesforce Marketing AI. Backed by Salesforce Einstein AI system, businesses can access deeper customer insights, automate marketing campaigns and simplify account-based marketing and lead generation. Clients can also identify real-time opportunities in marketing initiatives, optimize their available marketing budget and achieve better overall performance. Salesforce Marketing AI can work alongside other AI marketing tools such as Persado, Phrasee and Conversica.

Oracle Eloqua – With Oracle Eloqua marketing automation platform, businesses can create dynamic cross-channel marketing campaigns. Revenue teams can also be onboarded to guide the campaignº£½ÇÖ±²¥ progress and generate sales qualified leads. Oracle Eloqua can handle a diverse set of marketing tasks such as campaign creation and execution, lead management, data management, account-based marketing and data analytics and measurement. Oracle Eloqua can be used for various purposes such as customer retention, customer acquisition, account-based marketing and employee communication.

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What Is Zupee?

For folks who are fascinated by the roll of the dice and want to win big, Zupee multiplayer games app provides the perfect opportunity

The game of Ludo is a simple, yet highly exciting board game that most of us have played in our childhood. The same fun and excitement is now available online with the Zupee games app. It has special focus on Ludo and offers various variations of the game such as Ludo Supreme, Ludo Turbo and Ludo Ninja. Apart from the fun of challenging friends, family and even complete strangers to a game of Ludo, Zupee also allows users to win big rewards.

How to play Zupee Ludo?

To play Ludo online on Zupee, you need to download the Zupee app. It is available on both Google PlayStore and Apple App Store. With just a few taps, you can start playing your favorite Ludo game and get a chance to win big rewards. In addition to Ludo, Zupee also has other games on offer such as ‘Snakes and Ladders Online’ and ‘Trump Cards Online Game’. The .apk installation files for these games can be downloaded directly from Zupee website.

How much cash can I win via Zupee?

Online games on Zupee such as Ludo, Trump Cards and Snakes & Ladders allow you to win real cash prizes. If you have the right skills, you can defeat your opponents in multiplayer games to win big money. It may feel that Ludo is based solely on luck. While luck plays a significant role in dice games like Ludo, your skills, experience and gut instincts are also important. The mix of luck and skills is what makes Ludo and other Zupee games all the more interesting.

With Zupee, you can win up to a massive 10 lakh in a single game. Top Ludo players on Zupee are already touching close to Rs 1 crore in cumulative earnings. There are also special prizes to be won such as iPhones and other electronic goods and accessories. On an average, daily winnings on Zupee are more than Rs 10 crore.

Instant withdrawal

Unlike other game apps, Zupee does not make its players wait to receive their winning amount. When using Zupee, users can make instant withdrawals using bank transfer or UPI. Zupee supports various UPI apps such as Google Pay, Paytm and PhonePe.

Is Zupee a scam?

Zupee is not a scam. It is a fully legal skill-based game platform. The Zupee app is available on Google Play and App Store, which in itself is evidence that it is not a scam. Zupee has more than 8 crore app downloads. Moreover, Zupee is a member of various reputed organizations such as FICCI, Assocham, Broadband India Forum, Internet and Mobile Association of India, Indiatech and All India Gaming Federation.

Zupee has investors like Matrix Partners, Westcap, Nepean Capital, Orios Venture Partners, Tomales Bay Capital and AJ Capital and Investments. Zupee has 8 crore registered users and it hosts more than 7 million Ludo gameplays every day. Zupee has a 3X times lead over the nearest rival in casual and board gaming. Zupee is RNG certified and has dedicated customer support. All Zupee games have received certification from AIGF as Games of Skill. These facts are evidence that Zupee is 100% legal and secure. You can safely withdraw and add money on Zupee.

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Sonia Bansal – Revolutionizing Education with Passion and Innovation

A highly knowledgeable and experienced teacher based in Delhi, Sonia Bansal has become a beacon of hope for countless students through her pioneering educational initiatives, EduSpace360.com and youtube.com/@eduspace360. She has specialization in Mathematics, English and Physics. Sonia Bansal’s journey from a modest student to a trailblazing educator is nothing short of inspiring.

Academic Journey

Sonia Bansal’s passion for teaching and her deep understanding of core subjects are evident from her impressive academic background. After completing her schooling from a CBSE Board school in 2008 with a commendable 64%, she pursued a B.Sc. in Computer Science from MDU. She graduated in 2011 with a notable 74.82%.

Her academic prowess continued to shine through her M.Sc. in Mathematics, also from MDU, where she earned a respectable 70.50%. She furthered her qualifications with a B.Ed. from MDU in 2014, securing 71.80%. She equipped herself with the pedagogical skills to enhance her teaching.

Professional Experience and Achievements

Sonia Bansal’s professional journey began as a mathematics teacher at Shiva Shiksha Sadan School in Sonepat from November 2014 to October 2017. She honed her skills in classroom instruction and student engagement. Additionally, her experience as a home tutor from 2012 to 2017 allowed her to work closely with students in a personalized setting. It helped understand their unique needs and challenges.

Sonia Bansalº£½ÇÖ±²¥ technical skills complement her teaching expertise. She is proficient in several computer languages, including C, C++, and Visual Basic. She has a solid understanding of Oracle and Microsoft Office. Her exceptional communication skills, creativity and analytical prowess make her an effective educator who thrives in dynamic and challenging environments.

Her achievements underscore her dedication and skills. She secured the 17th position in her M.Sc. Mathematics (1st Semester) and topped her class in Statistics during her B.Sc. College Exam. Additionally, she earned the 2nd position in Computer Science in her B.Sc., showcasing her versatility and academic excellence.

Entrepreneurial Initiatives – EduSpace360.com and EduSpace360 YouTube Channel

Despite her success in traditional teaching roles, Sonia Bansal saw a critical gap in the education system. It is the high cost of coaching centers that many students could not afford. Driven by a deep sense of social responsibility and her own experiences, she founded EduSpace360.com. It is a revolutionary platform dedicated to providing quality education completely free of charge. EduSpace360.com offers specialized coaching for students from classes 6th to 12^th. It ensures that financial constraints do not hinder academic excellence.

EduSpace360.com is a comprehensive educational hub, featuring a range of interactive tutorials, practice exercises and detailed lessons designed to cater to diverse learning needs. Sonia Bansalº£½ÇÖ±²¥ commitment to accessibility and inclusivity is reflected in the website’s user-friendly interface and extensive resources.

To further enhance accessibility, Sonia Bansal also runs a dedicated YouTube channel youtube.com/@eduspace360. This YouTube channel is a treasure trove of educational videos, live classes, and tutorials. Each video is crafted with clarity and precision, aimed at making complex concepts approachable and engaging. The channel is destined for success, with students from various regions tuning in to benefit from Sonia Bansalº£½ÇÖ±²¥ expert instruction and innovative teaching methods.

Sonia Bansalº£½ÇÖ±²¥ journey from a passionate student to a pioneering educator reflects her unwavering commitment to making quality education accessible to all. Through EduSpace360.com and her YouTube channel , she continues to inspire and empower students. Her efforts ensure that barriers to education can be dismantled with innovation and dedication.

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Cassandra Seidenfeld blends business acumen with a passion for philanthropy. As the Co-Founder and COO of Stark Medical Resorts Inc. (SMR), she aims to revolutionize rehabilitation by combining bespoke concierge care with the luxurious comfort of a five-star resort. Her diverse achievements span across academia, acting, athletics, real estate, and charitable work.

Revolutionizing Rehabilitation with SMR

At SMR, Cassandra provides a deeply personal and transformative healing experience that revitalizes the body, mind, and spirit. SMR’s approach to rehabilitation integrates high-quality medical care with the amenities of a luxury resort, ensuring patients receive care in a serene and comfortable environment. This model promotes faster recovery and enhances patients’ overall well-being.

Academic Excellence at Columbia University

Cassandra’s commitment to education is evident in her achievements at Columbia University. After a break from academics for a modeling career, she returned with determination to pursue her education. She earned a spot on the Dean’s List and received a prestigious fellowship. Her studies range from Shakespeare to macroeconomics, reflecting her belief in a well-rounded education.

Acting Career and Athletic Achievements

Cassandra has also made a mark in the acting world. She studied method acting with renowned teachers in New York City and has appeared in several movies, including the SAG film “The Representative.” Additionally, she is a competitive equestrian in the hunter-jumper divisions and an avid golfer, also enjoying court tennis, volleyball, and tennis.

Real Estate and Business Ventures

With deep roots in New York City’s iconic neighborhoods, Cassandra is a Global Real Estate Advisor with Sothebyº£½ÇÖ±²¥ International Realty. She specializes in luxury real estate in Manhattan and is currently pursuing her SEC Broker Dealer License. Her extensive knowledge of local and international markets ensures optimal results for her clients. Her experience includes managing and selling substantial real estate interests in NYC, Bridgehampton, Tuxedo Park, and Bronxville.

Philanthropic Endeavors

Cassandra’s philanthropic efforts are as commendable as her business ventures. She is a National Board Member of the Sphinx Organization, Co-Chair of The Women’s Project, Chair of The Astaire Awards, and Vice Chair of Southampton Hospital. Her involvement with these organizations underscores her commitment to giving back to the community. In recognition of her humanitarian work, particularly in the fight against human trafficking, Cassandra was awarded the Women 4 Empowerment Gold Medal of Honor in 2016.

Cassandra Seidenfeld’s journey is a testament to her determination, versatility, and passion for making a difference. Whether revolutionizing rehabilitation, excelling in academics and acting, or making strides in real estate and philanthropy, Cassandra Seidenfeld exemplifies what it means to be a trailblazer.

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A leading global automotive company, VinFast is based in Vietnam. It is part of the Vingroup, which is ranked amongst the largest privately-owned businesses in Vietnam. VinFast was launched in 2017 and since then, it has expanded its footprint across the globe. The company has presence in the United States, Canada, Europe and Asia. VinFast offers a wide range of electric mobility products such as electric cars and electric two-wheelers.

VinFast – History

VinFast started operations in Vietnam in 2017. The first plant came up on Cat Hai Island, located near Hai Phong city. In 2018, an investment of US$1.5 billion was announced for production of cars and electric two-wheelers. In the same year, a partnership was signed between Chevrolet and VinFast. In 2020, VinFast became a bestseller in multiple segments in Vietnam.

In 2021, the company launched new EV brands – VF e34, VF 8 and VF 9. Two new electric scooters, Theon and Feliz, were also launched. In 2022, VinFast commenced global pre-order and delivery of VF 8 and VF 9. In 2023, the VF 5 and VF 6 were launched. In the same year, the company initiated the groundbreaking ceremony of its plant in North Carolina, United States. In August 2023, VinFast was listed on the Nasdaq with the ticker name ‘VFS’. VinFast will be building new plants in multiple overseas locations to power its global ambitions.

Who owns VinFast?

The ownership of VinFast is largely with the parent company Vingroup. Vingroup was founded by Pham Nhat Vuong. Data reveals that Vingroup contributed around 1.6% to Vietnam’s total GDP in 2023. Vingroup has presence in various industry segments such as real estate, automobile, technology, social enterprise and trade & services.

As per the SEC filing, Vingroup holds around 1.2 billion shares in VinFast. This is around a 50% stake in the company. Furthermore, Vingroup operates two private investment companies named Asian Star and Vietnamese Investment Group. Taken together, the parent company Vingroup and the two investment firms hold around 99.7% stake in VinFast.

Who founded VinFast?

VinFast was founded by Pham Nhat Vuong, a Vietnamese billionaire and the founder of Vingroup. He owns more than 99% in VinFast. Vuong did his graduation from the Moscow Geological Prospecting Institute, located in Russia. He always wanted to be an entrepreneur and started the journey by launching a Vietnamese restaurant in Ukraine.

Being a unique offering in Ukraine, his restaurant soon became quite popular among foodies. Later, he moved to the noodle business, which was also successful. The noodle business was eventually sold to Nestle in 2010. The deal was valued at $150 million.

Vuong later sensed an opportunity in Vietnam, as the country was opening up for a market-based economy in the 1990s. Vuong started with the real estate market, building luxury resorts. Later, he expanded to office spaces, shopping malls and luxury townships. As the company grew, Vingroup diversified into other segments such as automobile, technology, entertainment and healthcare.

When will VinFast launch EVs in India?

VinFast will be launching its first electric car in India in 2025. The company is currently building a manufacturing plant in the state of Tamil Nadu. It is expected to become operational in H1, 2025. The plant will have a production capacity of around 1.5 lakh units per annum. VinFast has committed investment of around $500 million in India over a period of five years.

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With AiSensy, businesses can achieve up to 5X revenue growth via targeted engagement with customers on WhatsApp

While businesses use WhatsApp to communicate with their customers, much of it is usually treated as spam. A more robust system was needed that can engage customers on WhatsApp based on their specific needs and preferences. That is where AiSensy came into the picture, allowing businesses to not just improve customer engagement, but also boost revenue growth.

What is AiSensy?

AiSensy is a pioneering WhatsApp engagement platform, designed to help businesses grow their revenue and improve customer engagement. The company started operations in 2018 and is currently headquartered in Gurugram. During the initial period, AiSensy positioned itself as a WhatsApp Chatbot, Marketing and Engagement platform. A major breakthrough came subsequently when AiSensy started helping businesses to boost their revenue. With AiSensy, businesses were also able to improve their customer engagement initiatives.

Data reveals that AiSensy helps businesses derive around 25% to 80% of their overall revenue. In most cases, businesses can double or triple their revenue with the AiSensy platform. There have been cases where businesses have also registered 5X revenue growth with the AiSensy platform. With the use of AI and innovation, AiSensy continues to improve its products and services.

What are the achievements of AiSensy?

Over the last 3-4 years, AiSensy has made significant progress as a WhatsApp marketing and engagement platform. Some of the important milestones are listed below.

• Meta awards AiSensy as the Emerging WhatsApp Partner of the Year 2023.
• More than 1 billion messages have been delivered till date.
• First platform to introduce native Click to WhatsApp Ads. Launched new features such as Click tracking. With this, users can track clicks on link buttons that were sent in messages. AiSensy also has an advanced segregation function. This allows effective segregation based on tags, attributes and other filters.
• More than 25,000 happy customers.
• More than 1,500 Partners including top brands such as Vivo, Cosco, Skullcandy, PhysicsWallah and Upgrad.
• More than 300 new features introduced on the platform.
• More than 2,500 Partners in active collaboration.
• Helped brands to generate revenue of more than 1,000 crore.

What makes AiSensy better than competitors?

One of the strong points of AiSensy is its innovation-driven approach. The company calls itself the ‘Smartest’ WhatsApp engagement platform. It is justifiable since AiSensy has worked consistently to make the platform as user-friendly as possible. Moreover, instead of working as a passive partner, AiSensy works actively with AI to help clients boost their revenue. AI based suggestions to drive growth is a feature that is hard to find with rival WhatsApp marketing platforms.

Another USP that makes AiSensy smarter than rivals is its strong focus on introducing innovation in customer support. AiSensy uses various channels such as Zoom, Call, Chat, and WhatsApp to connect with customers. The focus is on quickly resolving customer queries and helping them to use the AiSensy platform in an effective manner. AiSensy will be introducing more industry-specific training in the future. This will help customers to unlock the full potential of WhatsApp marketing and engagement.

How AiSensy is helping unlock the full potential of WhatsApp functionalities?

With AiSensy, businesses can establish a two-way communication channel with their customers and target market. This delivers far better results than other options such as email marketing. For example, AiSensy can help achieve 10X more open rates and click-through rates in comparison to email and SMS messages.

There are various other WhatsApp functionalities that can be utilized by businesses. For example, online KYC is now being done via WhatsApp by various businesses using the AiSensy platform. Other tasks include creating product catalogs, AI-based chatbots and using WhatsApp forms to qualify clients. Businesses have also started using WhatsApp to collect payments. These initiatives help boost consumer confidence and trust and improve the overall customer engagement journey.

Why AiSensy prioritizes customer feedback?

To stay ahead in the game, AiSensy meticulously follows all types of customer feedback. This is quite important when it comes to identifying potential issues and fixing them in the shortest possible time. AiSensy also listens to the customer needs and ensures that they get what they want. Many times, AiSensy comes up with solutions that surpass customer expectations. All the questions and queries from sales and support teams are gathered and analyzed to come up with improved products and services.

What are the top innovations introduced by AiSensy?

A relevant example is the AiSensy Native Ads Manager. It allows businesses to seamlessly run Click to WhatsApp Ads on Facebook and Instagram. This platform has been utilized by more than 3,500 businesses. It helps drive leads, all while reducing the overall cost to just 1/5th. Another example of high-end innovation by AiSensy is the Campaign Management engine. Businesses that have migrated to this platform have been able to achieve 3X improvement in their conversion rate.

How AiSensy measures its own effectiveness?

Instead of making claims, AiSensy focuses on deliverables to assess its effectiveness. For example, revenue growth registered by businesses is a key indicator that AiSensy is deployed successfully and is achieving its goals. Overall customer satisfaction is also used as a means to measure the effectiveness of AiSensy. Another approach is to see how fast businesses integrate new features introduced with AiSensy. For example, the WhatsApp Payments module was successfully installed by more than 500 businesses within just 3 days of launch.

How will AiSensy evolve in the future?

Going forward, AiSensy will be using more AI-based innovations. For example, AI-based WhatsApp Template Messages can be created to achieve higher click rates. Similarly, open rates or reply rates can be improved. AI can also analyze previous campaign data to come up with suggestions that help improve ROI. With increased use of AI in the future, AiSensy estimates that businesses can grow their revenue by 1.5-2X.

AiSensy will continue to focus on improving its product offerings. Key objectives will be to help businesses in boosting growth and improving monetization. The entire process will be further simplified, allowing businesses to create and run Click to WhatsApp Ads within the AiSensy platform. All the various functions such as payment collection, customer retargeting, use of native forms, creating new chatbots, etc. will be available under a single platform.

Who founded AiSensy?

AiSensy was founded by Gautam Rajesh Shelley, Mohit Dua, and Ajay Rathore. Gautam currently serves as the CEO at AiSensy. He had earlier launched other startups such as Triny and GuideVilla. Co-founder Mohit Dua currently serves as the CBO at AiSensy. He had earlier worked with Triny, E-Cell and SAEINDIA. Co-founder Ajay Rathore was with AiSensy from May 2019 to June 2022. He is now working at Leena AI.

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One of the leading defense weapon systems companies, SSS Defence specializes in manufacturing ammunition, small arms and advanced optics. It is headquartered in Bengaluru. The weapons manufactured by SSS Defence are primarily meant for use by the military and law enforcement agencies. The company has more than 70 years of experience in manufacturing. SSS Defence utilizes advanced techniques to develop highly innovative products.

Apart from the domestic market, SSS Defence also caters to the needs of overseas markets. One of the recent achievements is the completion of a major export order for the company’s Sabre sniper rifle. It goes on to show the superior, world-class manufacturing capabilities of SSS Defence. The Sabre sniper rifle uses .338 Lapua Magnum cartridges. It has an effective range of up to 1,500 meters. SSS Defence also exported ammunition to various countries, worth around $50 million.

SSS Defence – History

SSS Defence was launched in 2017, with focus on Make in India. The company focuses on innovation to ensure that the best quality and advanced weapons and ammunition are available to the armed forces and law enforcement agencies. Many clients prefer SSS Defence because the company is able to achieve international standards, all while offering affordable rates for its weapons and ammunition.

The parent companyº£½ÇÖ±²¥ beginnings can be traced back to 1960, when the Stumpp Schuele & Somappa Springs started manufacturing springs. This was the first such entity in the subcontinent. The founder was Padma Shri Machani Somappa (L), a visionary leader with exemplary entrepreneurial abilities. Today, the Stumpp Schuele & Somappa Springs Private Limited (4S) is being run under the leadership of Satish Machani, the grandnephew of Machani Somappa. SSS Defence is one of the many enterprises that come under the Stumpp Schuele & Somappa Springs group.

SSS Defence – Competitors

Aiming for a global footprint, SSS Defence has many rivals in the small arms, ammunition and optics manufacturing. It includes both national and international players. SSS Defence is committed to reduce the dependence on foreign players for the supply of small arms and ammunition to armed forces and law enforcement agencies.

SSS Defence – Leadership

Satish Machani currently serves as the Managing Director of Stumpp Schuele & Somappa Springs (SSSS). It includes all the subsidiaries of the group including SSS Defence. Under the leadership of Satish Machani, the SSS Group has transformed into a multi business entity. It has consolidated revenue of more than Rs 1,200 crore, with annual growth rate of around 15 percent. Apart from India, the company has established manufacturing facilities in the United States.

In addition to weapons manufacturing, Satish also looks into the needs of auto companies and international OEMs. A seasoned professional and visionary leader, Satish has a Masters in Industrial Engineering degree from Bradley University, Peoria.

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One of the leading cybersecurity companies in India, K7 Security is focused on providing best-in-class solutions and products. K7 Security was founded in 1991 and is currently headquartered in Chennai, Tamil Nadu. In addition to the domestic market, K7 Security also has operations across 27 foreign countries. Among the international markets, K7 Security has a strong presence in Japan. K7 Security is ranked among the top antivirus brands in Japan.

K7 Security offers cybersecurity products and services for both home users and business organizations. For home needs, users can choose from options such as Antivirus Premium, Antivirus for Mac, Android Mobile Security and iOS Mobile Security. For more enhanced protection of their PC, users can choose K7 Total Security, Ultimate Security and K7 Ultimate Security. K7 operates a 24×7 threat lab, utilizes an AI-enhanced scan engine and has lowest impact on system performance.

For enterprises, K7 Security offers extensive, multi-layered enterprise endpoint security and network security products. These work in combination with comprehensive cybersecurity services designed for regulatory compliance across various jurisdictions. K7 security solutions are suitable for enterprises of all sizes. They deliver effective results, with focus on speed and enhancing returns on cybersecurity investments.

K7 Security – History

It is now more than three decades since K7 Security commenced operations. The story begins in 1991, when the founder, J Kesavardhanan, wrote his first antivirus program. Over the years, K7 has achieved various milestones in its journey. The first DOS based antivirus software was launched in 1992. A dedicated generic threat engine was developed in 1996-1998.

The company’s first Total Security Solution was launched in 2002. In 2003, K7 entered the Japanese market, where it soon emerged as the fastest selling antivirus. The first set of cloud-based security products were launched during 2017 to 2021. As of now, K7 Security is active on more than 40 million devices. It has more than 25 million registered users.

K7 Security – Competitors

There’s intense competition in the cybersecurity business. It is important to stay ahead in the game by responding to new and emerging threats in real-time. K7 Security takes on rivals such as Bitdefender, Kaspersky, Norton, McAfee, Avast, Quick Heal, F-Secure, Trend Micro, Avira and NPAV.

K7 Security – About the Founder

K7 Security was founded by Kesavardhanan Jayaraman. He currently serves as the President of the company. From 1990 to 2022, Kesavardhanan worked as the CEO at K7 Security. From February 2019, Kesavardhanan has also been serving as the CEO of AVAR – Association of Anti-Virus Asia Researchers in a full-time role. Interestingly, the name K7 appears to be a derivative of his name Kesavardhanan.

K7 Security was launched as part of Kesavardhanan’s mission to build a world-class security product in India. That dream has come true and now Kesavardhanan is focused on building even more advanced cybersecurity systems, powered by AI and machine learning.

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Founded in 2015, LendBox is an RBI registered NBFC-P2P lending platform. The company is focused on providing solutions that work as a bridge between borrowers and investors. Borrowers can get small to medium sized loans at competitive interest rates in the shortest possible time. If the eligibility criteria are met, borrowers can get instant approval for their loan. Moreover, there is no requirement for any collateral. LendBox offers a wide variety of loans such as small personal loan, instant personal loan, short term loan, debt consolidation loan, marriage loan and credit card repayment loan.

For investors, LendBox offers both short term and long-term investment options. With LendBox, investors can access flexible investment tenures and regular monthly returns. Everything gets done online, so no need to visit any branch or print documents. By investing in P2P instruments, investors can get returns of over 15%. This is more than double the returns one will earn via bank fixed deposits. Even mutual funds give only around 12% returns.

LendBox – History

The idea for LendBox came to the founders when they noticed that a large section of the population did not have access to loans. While employees of well-known organizations can quickly get their loans sanctioned, not many banks were willing to lend to employees working for SMEs (small and medium enterprises). The founders also noticed the other side of the spectrum, where investors relied heavily on traditional instruments such as fixed deposits, real estate investment and mutual funds. However, much higher returns were possible via money invested in the open market.

With these factors in mind, the founders came up with the idea to connect borrowers to investors. LendBox was launched subsequently in 2015. By working as a mediator and using technology tools, LendBox has emerged as a reliable partner for both borrowers and investors. LendBox works with an RBI registered recovery agency to ensure complete peace of mind for investors. As of now, LendBox has 2,941 crore worth of assets under management and more than 5.31 lakh registered investors.

LendBox – Funding

LendBox has received investments worth $2.3 million. Seed round funding was provided by IvyCap Ventures.

LendBox – Competitors

LendBox takes on rivals such as Faircent, NeoGrowth, Lendingkart and IndiaLends.

LendBox – About the Founders

LendBox was founded by Ekmmeet Singh, Bhuvan Rustagi and Jatin Malwal. Ekmmeet currently serves as the CEO at LendBox. He is also the co-founder and CEO of Per Annum. Earlier, he had worked with companies such as Newsbytes, MagicTap, Gamezop, Rocket Homes, GSF India, Ashton International and Accenture.

Co-founder Bhuvan Rustagi is serving as the COO at LendBox. He had earlier worked with ORR Foundation, Alvarez & Marsal and PricewaterhouseCoopers Tanzania. Co-founder Jatin Malwal is serving as the CTO at LendBox. He is also the co-founder and CTO at Per Annum. Earlier, he had worked with companies such as Westerwelle Foundation, Playselfie, SnapDeal and inoXapps.

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Founded in 2011, BrowserStack is the world’s leading cloud-based software testing platform. Users can test their software across both web and mobile applications. With online accessibility to thousands of devices and various OS and browsers, companies no longer need to invest heavily on developing complex and costly in-house testing infrastructure.

As things stand now, there are thousands of distinct devices, close to two dozen operating systems and eight major browser engines. This presents significant challenges for companies that need to have a professional looking website or app.

BrowserStack comes across as the perfect solution, as it allows development teams to test their websites and mobile applications in a comprehensive manner. The tests can be performed to detect issues across performance, functionality and visual appearance. In effect, BrowserStack is the key to ensuring a good user experience.

BrowserStack – History

The idea for BrowserStack came to the founders when they were trying to build a website for their consulting business. They were surprised to see that the website had to be tested across multiple devices and browsers. This involved significant time and effort, something that prompted the founders to look for a tech-based solution. With much of the industry facing the same basic problem, the founders felt that a dedicated cross browser testing platform can itself be a successful business venture. With these factors in mind, BrowserStack was launched in 2011.

Over the years, BrowserStack has expanded its footprint across the globe. It has 6 million developer sign ups, 19 global data centers, more than 3000 real devices and browsers and 1000+ employees. BrowserStack performs around 1 billion tests per year. It has the world’s top brands as its clients such as NVIDIA, Tesco, Shell, Discovery, Wells Fargo, Adidas, MasterCard, Warner Media, X.com and Amazon.

BrowserStack – Funding

BrowserStack has received funding worth $250 million. Some of the key investors include Accel, Bond and Insight Partners. In 2021, BrowserStack became a Unicorn, after securing $200 million in Series B funding with a valuation of USD 4 billion.

BrowserStack – Competitors

Some of the key competitors of BrowserStack include Katalon, Tricentis, OpenText, Parasoft, SmartBear, Worksoft, Telerik Test Studio, Digital.ai, Perforce, Opkey and Applitools.

BrowserStack – Acquisitions

Three major acquisitions have been made by BrowserStack in recent years. Percy, a visual testing and review platform, was acquired in 2020. In 2021, BrowserStack acquired Nightwatch, a platform for writing automated UI tests. In 2022, BrowserStack acquired GreyAtom. It is focused on providing industry relevant programs on new and emerging technologies.

BrowserStack – About the Founders

BrowserStack was founded by Ritesh Arora and Nakul Aggarwal. Ritesh currently serves as the CEO at BrowserStack. He is a serial entrepreneur and has launched multiple companies in the past. Ritesh is an alumnus of IIT Bombay. Co-founder Nakul Aggarwal currently serves as the CTO at BrowserStack. Nakul is also a serial entrepreneur and has launched multiple cutting-edge companies. He is an alumnus of IIT Bombay.

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