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Bengaluru – 13January, 2025:  CEAT, a leading Indian tyre manufacturer, has strengthened it’s retail presence in Gujarat with the inauguration of its largest CEAT Shoppe in Anand. Spanning 4,200 sq. ft, the state-of-the-art outlet underscores CEAT����ֱ�� commitment to providing premium tyre fitment and an enhanced customer experience.

Commenting on the inauguration,��Mr. Lakshmi Narayanan B, Chief Marketing Officer,��CEAT, said,��“The inauguration of CEAT Shoppe in Anand reflects our strategic focus on strengthening our premium retail footprint in high-growth markets. Gujarat is a key region for CEAT, and Anand����ֱ�� emergence as a significant automobile, educational, and business hub makes it an ideal location for this expansion. This new outlet is designed to deliver a best-in-class customer experience, offering cutting-edge tyre solutions and expert service. Our partnership with Bharat Tyres has been instrumental in enhancing CEAT����ֱ�� presence in the state, and we remain committed to providing superior tyre products and services to our customers.”

This marks CEAT����ֱ�� seventh new Shoppe in Gujarat in 2025, following multiple store openings in Ahmedabad and Rajkot, taking the total count of CEAT Shoppes in the state to around 45. Strategically located in Anand����ֱ�� prime automobile market, within close proximity to leading OEM showrooms, the new store is well-positioned to cater to the evolving mobility needs of customers in this growing urban and business hub.

The new CEAT Shoppe is launched in collaboration with Bharat Tyres, one of CEAT����ֱ�� long-standing and trusted dealer partners. This is the third CEAT Shoppe opened in partnership with Bharat Tyres, reinforcing a successful alliance that has played a crucial role in CEAT����ֱ�� retail expansion across Gujarat. Bharat Tyres also operates a CEAT Truck Service Hub, inaugurated in 2023, which provides dedicated tyre maintenance services to commercial vehicle owners, ensuring optimal tyre performance and longevity.

With this expansion, CEAT continues to enhance its market presence in Gujarat, ensuring that customers have access to high-quality tyre solutions backed by professional expertise. The company remains committed to growing its retail network and delivering customer-centric solutions across key markets in India.