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Mumbai, January 8^th, 2025: Funskool India Limited, the country����ֱ�� leading toy manufacturer promoted by the MRF group, has appointed K A Shabir as its CEO, as on 1^st January 2025.  Shabir has been with Funskool for over 33 years and is an accomplished Techno-Commercial expert who has led many departments such as International Business, Manufacturing, Factory Operations and New Product Development while also driving organizational growth.

Sharing his thoughts, K A Shabir said, “Funskool pioneered the concept of quality and safety in toys and has been instrumental in raising the standards of toys in India. To lead this 39-year-old organisation which has many firsts to its credit at a time when it is expanding rapidly, is an honour. As a team, we will bring out interesting and innovative creations to make playtime a delight for children.”

For over a decade, Shabir has been the face of Funskool in the international fora within the toy industry.  He is hailed as one of the expert voices in the Indian toy industry. Shabir����ֱ�� acumen for identifying market opportunities and devising tailor made strategies for new customers has expanded Funskool����ֱ�� global footprints and its exports revenue.

Having excelled in his earlier role as Vice President – International Division and Manufacturing, Shabir����ֱ�� transition to the new role of CEO marks a new chapter in Funskool����ֱ�� growth journey.  Under his leadership, Funskool is poised to drive innovation in product development, explore new markets, win more marquee customers from across the globe, use the best of technologies to improve toy manufacturing, further the sustainability initiatives and redefine toy industry standards.